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When it comes to your clients, building strong long-term relationships is priority. The quality of these relationships can make or break your business. Most importantly, clients desire an overall exceptional client experience. Two main factors should be considered when creating the optimal intentional experience for your clients. First, culture is a huge part of how a client feels when interacting with your company. Employees that are motivated and in good spirits provide great client service. Second, having an established process in place for your employees can lead to improved organization and consistency. Let’s take a deeper look at the intentional client experience and see how it benefits your company.

Intentional Client Experience Begins With a Plan

Some of the best client experiences simply begin with a good plan. One that is authentic and meaningful in your communication with your client is important. You can simply magnify the client experience through touchpoints that each add up to an overall exceptional client experience. Many clients these days expect more than the basic customer support. They want to feel significant and satisfied when they deal with your company. The intentional client experience has a clear mission with defined steps leading clients to have a great experience.

Intentional Client Experience Takes Being Client Centric

You want your clients to have a positive experience pre- and post-sale in order to drive repeat business. So not just offering great customer service but nurturing lasting relationships is tantamount to success. By understanding your clients and their needs, you can predict how they are going to react to certain things. This knowledge will help you figure out key touchpoints to keep those clients on track. You can look at client data to understand buying behaviors and to see their areas of interest and engagements. Intimately knowing your clients, you can also track places of opportunities to enhance client service and experience.

Intentional Client Experience Leads to Efficiency

The intentional experience leads to efficiency while prioritizing client experience. It reduces face-to-face interactions without compromising how the client is feeling. Using digital touchpoints, your company can skillfully keep clients happy. You can anticipate client needs and establish protocols. For example, if specific clients want to stay up to date on your company’s activities, then you can make sure they are signed up for notifications. In knowing exactly what your clients want, you save a lot of time.

Intentional Client Experience Ensures Positive Client Feedback

By creating a client tailored service, clients are getting what they want more quickly. Intentionally staying on top of client needs will lower the amount of negative comments and complaints a company may get. If your company receives complaints, taking these and tweaking your intentional pathway can certainly help your firm improve client satisfaction and promote positive feedback.

Maximize Revenue With Intentional Client Experience

The intentional client experience is an efficient, needs oriented and positive scenario for your clients which reduces frustrations among your employees. By eliminating opportunities for failure and reason for complaints, employees are more driven to create that amazing relationship with their clients. Satisfied employees that continue to offer fantastic customer service with an overall exceptional experience helps ensure clients continue to conduct business with your firm thus maximizing revenue. With constant advancements in determining client satisfaction such as the Client Feedback Tool, every company should be able to create the intentional client experience.

Business Intelligence (BI) puts together business analytics, data mining, data visualization, technology resources along with the best practices to help companies make more data-driven decisions. Business intelligence can help businesses make better choices by displaying present and historical data in their business context. Analysts can use data visualization to provide performance and competitor benchmarks for a smoother and more efficiently run organization. Analysts can also detect market trends to boost sales or income more quickly. Making sure you are using BI and data visualization properly is important. Let’s look at how you can choose the right data visualizations for your company.

Temporal Visualizations

In the temporal category, data visualizations belong if they satisfy two conditions: they are linear, and they are one-dimensional. Temporal visualizations normally have lines that either stand alone or intersect with each other, with starting and ending time. Some common examples of data visualizations include scatter plots, time series sequences, timelines, line graphs, and polar area diagrams. These visualizations are usually pretty easy to recognize and understand. Picking the right visualization all depends on the kind of story you are trying to tell. When choosing a temporal visualization, your end goal should be comparing one or many value sets. This can help you easily show the low and high values of a data set.

Hierarchical Visualizations

In the hierarchical category, data visualizations are those that organize groups within larger groups. These are best used to display clusters of information, especially if they flow from one point to another. Typical hierarchical visualizations are tree diagrams, ring charts, and sunburst diagrams. Just like any type of data visualization, it is important that you are effectively telling a story with the graphics that you use. For this type, showing levels of importance coming from a single source is the main purpose of these visualizations. The only downside is that these graphs tend to be complex and sometimes difficult to read. The tree diagram is used most frequently because of its easy-to-follow linear path.

Multidimensional Visualizations

While linear data is easier to understand, sometimes you have the need to capture your audience’s attention. Multidimensional displays two or more different variables to create a 3D data visualization. These types of visualizations are scatter plots, pie charts, Venn diagrams, stacked bar graphs, and histograms. These visuals can break down a ton of data into key takeaways, making it easier to clearly identify what you are trying to get across. Multidimensional is used to compare data and parts of a whole and show relationships between two variables. With multidimensional data, you are able to choose different colors and shapes to really customize your graphic.

Data Visualization Makes an Impact

Choosing the right visualization for your data directly impacts how it gets across to the viewers. Your main goal should always be to properly tell a story with the graphics that you use. Data visualization allows you to display specific data in an eye-catching way leading to a successful conveyance of important and relevant information.

Usually when you think of a New Year’s resolution, you think about a habit or trait that you find undesirable and want to improve upon to achieve a personal goal. However, a New Year’s resolution can apply to more than an individual. For business leaders, the start of a new year is the perfect time to make changes within their organization that they believe will increase the overall performance and success of the company. These changes are typically new initiatives for certain roles and departments.

So, what are the best initiatives for your firm to tackle for the new year? Fortunately, the team of Full Sail Partners’ consultants works with a wide variety of professional services clients and have been able to glean unique insight about the common challenges’ firms have experienced over the previous year. Based on these challenges, here is a list of New Year’s resolutions your professional firm may consider adopting.

Top New Year’s Resolutions for Professional Services Firms     

In no particular order, here are the New Year’s resolutions your professional services firm may consider enacting:

• Clean up your favorite personal and global reports and searches
• Find a business intelligence solution that can provide your firm with actionable insights
• Set up a reminder one month prior to year-end for project and department managers to validate unbilled services
• Ensure you are taking advantage of all the formatting options for Invoice Templates and review them to make sure that all are up to date with addresses, images, etc. 
• Consider using Resource Planning for more than project budgeting for things like revenue projections and calculating earned value management
• Embrace client feedback to improve relationships and create more repeat business
• Make sure that Opportunities are only associated with one Regular Project Record and one Promo Project Record
• Review your database for duplicate records and records that require updating
• Have billable employees update their timesheets on a more frequent and consistent basis
• Begin preparing to upgrade from Deltek Vision to Vantagepoint using this webinar series

Start the New Year off Right!

With the start of a new year, it’s common to reflect on the previous year to identify areas and things that went well and to evaluate what could have been done better. Looking forward, firm leaders need to pinpoint ways to improve future performance by establishing specific initiatives which are best for the firm’s needs. Therefore, start this year off right and implement change that will guarantee your and your firm’s future success!

A CRM system, or Customer Relationship Management system, is a technology tool that allows you to track important details about your customers. Firms need to know which product or service the customer currently has and want the ability to monitor the customer’s buying journey and needs. A CRM system also helps support the firm’s overall goals and strategies within each department. Let’s take a better look at what a CRM system can do for your firm.

Create More Revenue with a CRM

Sales teams use a CRM to conduct research as well as find new leads for future opportunities. A CRM system offers an abundance of information that can increase productivity when it comes to generating new sales. The CRM system can be used to track client communications which enables sales representatives to build stronger relationships with their customers and create new streams of revenue that grow firm profits. Furthermore, a CRM system can provide interactive analytical tools that give the sales force an accurate insight into a customer’s interests and needs. Sales representatives can then have more productive conversations with their leads and continue to develop personal relationships.

Along with building stronger relationships, a CRM solution can help a firm figure out the most effective sales practices and use that information to better their sales team. Staying abreast of proven processes will keep your sales team up to date on the fastest and most effective way to move a lead to a sale. 

Work More Efficiently

Similar to sales, marketing can benefit tremendously from the use of a CRM system. First off, the relationship between the marketing team and sales team is crucial to ensure customer needs are being met. With everyone actively using a CRM system for customer information, sales and marketing results can be seen across the board. Communication between sales and marketing will improve since both teams will have access to the most relevant data.

A CRM system can also be used to track marketing campaign success. The marketing team can evaluate how effective different marketing campaigns were including the costs which can help determine the best use of marketing department funds. With this available data, the marketing team can additionally change certain parts of the campaigns and maybe personalize some better for certain customers.

Improve the Customer Experience

Making sure customers are satisfied with their experience with your firm is very important. The customer service team relies on being able to measure things such as customer retention, satisfaction, and what is and is not working. This data can be tracked using a CRM system. If a customer did not have a good experience, the cause of the problem can be determined, and customer service can figure out what needs to be done in the future to prevent that situation from happening again. This information can then be relayed back to the sales and marketing teams so they can fix the issue on their side.

Why a CRM System is Right for Your Firm!

To be successful in any business, working smarter and most efficiently is very important. A CRM system can provide your firm with the metrics and relevant data to see how well your firm is meeting customer needs. Additionally, a CRM system offers the most accurate and up to date information allowing all department teams to work together seamlessly and effectively. Are you ready to take advantage of a CRM system? 

Business development can be a challenge especially when firms are already busy with day to day activities. Leaders must figure out what is worth putting effort and money into to get the pay-off they want. Fortunately, Deltek and Full Sail Partners offer many different solutions that are technology forward and can help make business development easier for you. Let’s take a look at some of these and see how they support business development.

Deltek Vantagepoint

Deltek has recently revamped Vision, creating a more powerful and user focused system that is designed for professional services firms. Deltek Vantagepoint can be used to improve productivity, increase profitability and make smarter business decisions. It also allows business development teams to quickly put together proposals that will give them an edge over the competition. So, by using Deltek Vantagepoint, you will have a platform that promotes business development with easy to use tools.

Blackbox Connector

Blackbox Connector provides the opportunity to connect Deltek Vision and Vantagepoint to 3^rd party software. For business development purposes, Constant Contact and Mailchimp Blackbox Connectors will help make it easier to nurture relationships with potential new business. What is sent out via Constant Contact or Mailchimp is brought back into Vision or Vantagepoint with the Blackbox Connector making it convenient for you to track your marketing efforts which leads to new business.

Deltek PIM

Efficiency is one of the leading attributes to great business development. Deltek PIM offers your employees one place to access all your files across all aspects of your business. With all emails and documents in one place, it is simple to research and determine where new business might be found saving you a lot of discovery time. This can be an asset when trying to advance your firm’s business development.

Informer

Informer is a business intelligence tool which allows your firm to collect data and analyze it. Business intelligence provides insight you can use to make better business decisions and evaluate areas for business development. Visual options in dashboards can display a variety of charts and graphs which give you vital information. For instance, you can identify which clients have used your services the most and may require further assistance. Informer thus allows you to pinpoint business development potential.

Deltek Learning Zone

Deltek Learning Zone is a great resource to find out more about tools that can help your firm further its business development efforts. DLZ offers virtual live classes, self-paced classes, support videos, infographics, and many more ways to learn. You can find experts that have a lot of knowledge regarding the best way to target business development using Deltek products. This will help your firm plan a course of action for your business development strategy.

Making Business Development Easy

Time is a precious commodity to all firms. With the many offerings from Deltek and Full Sail Partners, your business development efforts can be handled more efficiently and effectively. It is crucial to target business development if you want to set your firm apart from the competition. Use these resources and stay on top of the business development game.

In the business world, it is vital that your company stays ahead of the competition. Business leaders must consistently evaluate many things from the technology being used to the way the business is organized. While firms tend to spend a lot of money on business development activities, they focus less on technology advancements. This is a costly mistake since technology is rapidly changing and continues to provide solutions to many common business challenges. Let’s see why companies should prioritize digital innovation.

Worth the Cost

Businesses push back on investments in technology because of the cost to upgrade their current systems. However, they don’t consider the cost of their current software being outdated. Choosing to save that money and not invest in new and up-to-date software could lead to more problems down the road like hardware failure.

Even more significant, using outdated systems can be frustrating and lead to less productive employees and slower work production. Using current technology will promote productivity plus allow employees to learn what is new so they can benefit their customers. Keeping up with the growing technology can give companies the edge over others that are still using out-of-date systems.

Reducing Redundancy 

There are many software offerings available to reduce redundancies and improve employee efficiency and productivity. Firms first should find an application that will communicate with other systems they have in place. Employees should have an easy and effective way to get data from one place to another without having to import and export to different systems. Having a system that can interface with a client’s software can make it easier to manage data. Working with current software eliminates duplicate data which results in more work down the line.

Remote Access

As newer technology arises in the business world, mobility becomes an option for more employees. The ability to access corporate data while not in the office is essential to employee productivity. There is an additional impact on your team since data can be updated whenever creating real-time information. Furthermore, being able to work from wherever provides more flexibility to meet customer needs whenever they arise. Only the most current technology allows for these benefits.

Fostering Collaboration

Digital innovation promotes global collaboration. While businesses require collaboration, it is becoming increasingly difficult with more companies going global. By employing collaboration solutions, employees are able to share information real-time instead of storing it. Having the ability to share results instantly can improve employee relationships within teams located around the world.

Make Technology a Priority

Unsupported software and out-of-date hardware can cause data failure, but it also prevents businesses from being as productive as they could be. Pursuing digital innovation, companies can make sure they are on top of their games.  Up-to-date systems offering employee mobility ensures productivity and an exceptional customer experience. Prioritize technology for your firm.

Technology is a huge part of any growing business and leaders are constantly searching for emerging technology trends that can drive their businesses forward. Originally, the A&E industry strayed from embracing new technology because of the time and effort it took to learn and adopt the new trends. However, firms are now identifying technology as a strategic and innovative way to educate staff, identify key initiatives, and implement incremental changes to improve business.

Top Three Technology Trend Challenges

In this year’s Deltek Clarity Survey, firms were asked about their top technology trend challenges. The results presented in the 40^th Clarity Report showed that the top three challenges were the struggles of prioritizing trends, the cost of technology, and the lack of time to learn. Other challenges included client education, lack of leadership, and buy-in from firms.

Emerging Technology Trends

For the second year in a row, firms were asked how important nine emerging technology trends were to their businesses. Lining up with the top four from last year, The Internet of Things (loT) and Geo locations ranked in, closely followed by big data and data science.

The loT is the interconnection of devices embedded in everyday objects, enabling them to send and receive data. It is important because connected devices offer the potential to better manage certain projects. The key is being able to extract and manage actionable data from the loT devices to make informed decisions.

Geo location is more prominent now than ever. Firms can leverage geo location information to make things easier for the employees and clients. Geo locations can be used to determine an employee’s location, to track how long an employee is on a job site or deliver valuable details about the client when you arrive at a project or client office. Firms can use this information to better manage projects and improve client satisfaction giving them a competitive advantage.

Application of Technology Trends

This year, firms were also asked to which areas of their business they apply technology trends. Most firms are looking at implementing these trends into projects themselves through either project management or project execution. Futhermore, more than half of the firms want to apply technology to improve their business development and marketing.

The problem is that not enough firms are seeing the value of technology and how it can improve human capital management. Potential and existing clients are wanting businesses to be tech-savvy, and those that can deliver streamlined services that use up-to-date technology will stand out from the rest. Embracing technology today can create a clear competitive advantage, while those who are not will have to play catch up later.

Top Technology Trend Initiatives

Additionally, firms were asked to identify the top three initiatives they are employing to address technology challenges in the next three years. Two-thirds of the firms identified creating a strategic plan as one of their top three initiatives, followed by educating staff and identifying and developing technology subject matter experts. With these initiatives in mind, how can firms get this information and learn from it and eventually apply it to their work forces?

First, firms just need to know where to start. Industry associations and partners are a great resource they can use to learn more about technology. Firms should not be nervous about integrating new technology into their organization because of the fear of failure. Once they gain an understanding of the technology, developing a budget for implementing these trends will become more manageable.

Learn More From the 40^th Annual Deltek Clarity Report

This is simply a summary of technology trends from this year’s report. For more details, download a copy of the 40^th Annual Deltek Clarity Report today. You may also find other topics of interest to keep your firm ahead of the competition.